Premiering

April 16, 2026

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EP. 01BuilderApril 16, 2026

From Mexico City to $1 Billion in Houston Real Estate: The Jose Berlanga Story

BuilderDeveloperLand AcquisitionHoustonAuthor

Key Highlights

  • How Jose went from Mexico City to building a $100M/year Houston development company
  • The land acquisition strategy that fueled Tricon Homes' explosive growth
  • Why he pioneered the revitalization of Houston's inner-city neighborhoods
  • Lessons from structuring over $1 billion in real estate transactions
  • What his books 'Dirt Rich' and 'The Business of Home Building' reveal about the industry
Jose Berlanga

Jose Berlanga

Tricon Homes / MDG

Builder

Jose Miguel Berlanga arrived in Houston from Mexico City in the mid-1980s and built one of the city's most influential real estate development empires. As co-founder of Tricon Homes, he grew the company to $100M in annual revenue and became a pioneer in rebuilding Houston's inner-city neighborhoods. Over 35+ years, he has structured deals and managed transactions in excess of $1 billion, built close to 2,000 homes, and authored two landmark books: 'The Business of Home Building' and 'Dirt Rich.' His story has been featured on CNN, NBC News, NPR, and Fox News.

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